What is interesting is that there is nothing really new in all of this, that is, the customer is #1 and satisfied customer Word of Mouth  is the best form of marketing.

The challenge today is how do you incorporate these new communication channels to embrace your fans and customers?

For those that say Facebook, Twitter and online social media is a fad then here's a simple fact  - without customers you don't have a business.  Your customers are already online and in these channels.  If you're NOT communicating with your customers in these channels your competitors soon will be.

For people and organisations that are already customer focused - the transformation to embracing the digital communication channels is a lot easier.

The Digital Dragon

We've been working with the NRL Dragons now for nearly a year, our first project some CLIVE clips for membership, merchandising and introducing Dells Twitter (now over 8,000 followers).

Today we launched a significant phase in the program - the creation of a new role- the "Digital Dragon"

This is no ordinary job opportunity.

You'll have to deliver entertaining online programs and create cutting edge content for Red V fans.

Take the challenge and get creative, submit a 30 second video and details that show why you’re the best person for the job.

If you’re successful, you’ll even get a chance to work and dance with the big Dell [dance]

For more information Click on me now, go the Dragons!

I'm looking forward to seeing the applicant clips - thoughts are putting some of these up on the big screen at the final home game on September 5th.

{jumi [*50]}

Please find below an update on latest developments and recent projects.

Any questions, suggestions or feedback please send either me or Kathy a note

Cheers, all the best and look forward to seeing you soon

Scott Maxworthy
CEO
CLIVEvideo Project

CLIVE Presenter Auditions (Sydney)

Next auditions will be on Monday 6th September, 2010 at Taren Point (Sydney South). 

Schedule your audition availability here. http://tungle.me/maxys   

Interstate:  We have several major nationwide clients and are currently in the process of certifying green screen studios in other states.  Once that is in place we will begin auditions.  Timeframe 12-18 months.

Introducing Miss Kathy Burns, CLIVE Presenter Workshop Teacher

Kathy came to the CLIVE Presenter Audition in July  and we instantly saw someone who could drive our new CLIVE Web Presenter Workshops.  Funny how life is like that!

Kathy brings years of experience running The Actors Workshop - Queensland's Leading private acting training provider. 

www.clivevideo.com/Web-Presenter-Workshop-L1.html  

CLIVE Presenter Workshop - Level 1

By 2013 it is estimated over 95% of Internet traffic will be video which will drive demand for professional presenters.

CLIVE is a unique 1:1 performance space with your website visitors and the workshop has been designed to provide basic presenting tips and elements  specifically to CLIVE web presenting

CLIVE Presenter Workshop - Level II & Voice Coaching

Level II Courseware in final development - please contact Kathy for more information. 

Voice Coaching Stream

There's a good chance you've already heard the beautiful tones of CLIVE Presenter and Voice Over artist Jo Wilton, her voice sits behind some of the countries largest organisations.

The CLIVE Web Presenters that get the most work tend to be those with a great voice.

Courseware in development - please contact Kathy for more information. 

Introducing Erinjayne

Erinjayne is the lastest certified CLIVE Presenter - (July Auditions)

A former Australian representative in synchronised swimming, Erinjayne studied journalism and worked at Horwitz magazines as an Editor. During the 2000 Olympics she was the Press Information Specialist for SOCOG at the Aquatic Centre. From 2000-2006 she was on Channel 10's Aerobics Oz Style and now appears on Mornings with Kerrie-Anne, The Morning Show, The Circle and TVSN doing advertorial work. She has featured on many TVCs including Gatorade, Sony Wega, Razzamatazz, Australian Tourism and Subaru.

Recent CLIVE projects

http://www.bikesureonline.com.au

http://www.frednotdead.com

Get Connected with CLIVE

Cheers and best regards

Chat Skype: scott.maxworthy

Contact Me

Maxys Blog Maxys Report June 2010

Great to see you and you've done very well to find this page.

This is a test of integrating perimeter stadium and interactive point of sale and the the use of QR codes to drive to a landing page.

Concept

A couple of weeks ago we passed our 1m CLIVE video landmark.  It took 16 months to pass the first 500K and just 6 months for the next 500K.  We're on track to pass 1.5 million videos served within the next few months in time for our 2nd Birthday.

Average Click Through Rate across all client videos (including those without a click call to action) was 3.9%

{jumi [*23]}

After the success of the Dragons 10K Member Challenge (winners of the NRL 2010 club challenge) - this weekend saw the launch of Big Dells 16K Member Challenge

The initial campaign launch combines 2 x CLIVE clips on the Dragons home page and a Facebook video to their 18K fans.  Note:  The Facebook video streaming is sometimes slow.  We're working on a CLIVE solution for corporate video streaming.

{jumi [*46]}

http://www.facebook.com/pages/St-George-Illawarra-Dragons/195302056189

100 Percent Dance

Our Ad:Tech Sydney pocket rocket Jess Innes gets live with CLIVE for her dance studio - 100% Dance

Demonstration - please click here

Note: This is the beginning of CLIVE's next push into creative and performance services. 

{jumi [*45]}

This campaign to be released in the next 4-6 weeks